Violence Marks Forever

UNICEF’s latest campaign features a pretty important man delivering an incredibly important message as UNICEF Goodwill Ambassador David Beckham calls for an end to violence against children.

It’s an important project for us too, as it was creatively conceived and executed by Absolute and our sister company BlindPig. We brought to life a number of animated scenes, depicted as tattoos on Beckham’s body, to highlight the shocking, yet all-too-common, forms of violence that youngsters face.

Beckham is the ideal canvas for allowing the powerful message to come to the forefront, and hopefully the film will help UNICEF in raising awareness to bring us one step closer to eradicating violence against children.

Client - UNICEF
Creative Agency & Production Company - BlindPig
Creative Director - Phil Oldham
Director - Jonas McQuiggin
Senior Producer - Kirsty Murray
Producer - Nic Sanchez
Lead Design and Animation - Tom Cardo-Moreno
Design and Animation - Christine Peters, Mohamed Orekan & Jodie Lancaster
Sound Design - Joe Worters
Post Production - Absolute Post
Colourist - Matt Turner
2D Lead - Simon Holden
2D - Chris Tobin & Phil Oldham
Editor - Christian Lyndon @ Absolute Post