ROTG II - New World Order

YT Industries

YT Industries, a globally-operating, innovative, edgy mountain bike brand, are known for their next-level and unique approach to advertising and ROTG II is no exception. The twenty-minute brand film - which launched in conjunction with their new mountain bike, ‘CAPRA’ - was directed by Otto Bathurst of Peaky Blinders fame, with Mads Mikkelson bringing A-list acting prowess.

Impeccable storytelling and impressive production value are supported through seamless craft, with extensive visual effects, CG and colour through Absolute, including a candid, complex transition from man-to-goat which we witness before our very eyes.

Get some behind-the-scenes insight on the future of branded content and the intense VFX workflow HERE.


Created by: YT Industries
Written by: Andreas John, Markus Flossmann, Otto Bathurst, Toby Leslie

Agency: SHIFT Active Media
Executive Creative Director: Matt Doman
Business Director: James Dando
Agency Producer: Ben Catford
Agency Producer: Tom Bowes

Production Company: Smuggler
Director: Otto Bathurst
Producer: Claire Jones
Executive Producers: Otto Bathurst, Toby Leslie, Fergus Brown
Director of Photography: Jallo Faber
Casting Director: Theo Park
Casting Assistant: Maisie Buck
Editor: Andrew Hulme
Edit Assistant: Kurosh Shabany
Production Manager: Luca Chapman

Slovenia Production Company: Division Film
Executive Producer: Rok Bukovec
Line Producer: Rok Luneznik
Production Manager: Urska Vardijan
Head of Production: Kangjing Qiu
Production Coordinator: Ida Uran
Production Assistant: Ales Pajnic

Colour: Absolute
VFX: Absolute
Additional Edit: Absolute
VFX Supervisor: James Coore
Storyboard Artist: Sean Donaldson
Concept Artist: Ran Manolov, Pedro de la Puente
Colour: Matt Turner
CFX Artists: Ameen Abbas, Craig Healy, Ahmed Ghazy
CG Artists: James Coore, Guliz Demiray, Sersha Lawrence, Ameen Abbas, Craig Healy, Ollie Grant, Matt Lowery, Dan Baiton, Matt Burn
2D Lead: Scott Simmonds
2D Artists: Carl Godwin-Alvarez, Gustavo Ribeiro, Lucas Warren, Chris Tobin, Chris Chitty, Katie Rhodes
Graphics: William Smith, Lawrence Scanlon
Editors: Tom Boucher, Thomas Higgins
Executive Producer: Danny Duke
Producers: Dale Amanda Heron, Matt Supersad

Sound Design: Wave Studios
Supervising Sound Editor and Re-Recording Mixer: Jack Sedgwick
Assistant Sound Editor: Jack Patterson
Executive Sound Producer: Rebecca Boswell