Lidl's forward-thinking Christmas corker imagines the future festive fantasies of generations to come. Think lasers, holograms and manifesting tech. Absolute were tasked with bringing the gift of VFX to a whopping 30 shots for the 60” edit, inspired initially by numerous (yet tenuous) futuristic references such as ‘Back To The Future’, ‘Fifth Element’ and ‘Beyond 2000’.
Read more on how we did it HERE.
Agency: Karmarama Chief Creative Officer: Nik Studzinski Creative Directors: Luke Ramm & Joe Holt Creative Team: Fiona Moseley & Louisa Whitehead Agency TV Producer: David White Production Assistant: Amie Nedwell Managing Partner: Dave Owen Senior Account Director: Jess Harding Account Manager: Kya Cohen-Boon Production Company: Independent Films Director: Gary Freedman Producer: Ciska Faulkner Director of Photography: John Lynch 1st AD: Benji Edwards Production Designer: Cat Meredydd Food Stylist: Katie Giovanni Costume Designer: Cynthia Lawrence-John Casting Director: Hammond Cox Casting, Thom Hammond Edit: The Assembly Rooms Editor: Adam Spivey Head of Production: Daniel Breheny Producer: Liz Trnovsky Colour Grade: Company 3 London Colourist: Jean-Clément Soret, Steffan Perry Colour EP: Ellora Soret Colour Producer: Chris Anthony Assistant Colourist: Dominic Phipps Data Lab Supervisor: Adam Stanndard Post-Production: Absolute Creative Direction: Jonas McQuiggin, Phil Oldham 2D Lead: Chris Tobin Nuke Artists: Harvey David, Lucas Warren, Tom Clapp CG Supervisors: Keith Rogers, Matt Burn FX Artist: Craig Healy CG Artists: Ollie Grant, Dan Baiton, Huggy Stephens, Sean Elliot Concept Artist: Pedro De la Puente Graphics: Luke Barker Editorial: Thomas Higgins & Tom Boucher CG Character Design: Ran Manolov Executive Producer: Sally Heath Senior Producer: Kirsty Ratcliffe Production Assistant: Maddie Godsill Sound: Wave Studios Engineer: Tony Rapaccioli Producer: Rebecca Boswell Music Supervision: Major Tom